Creative Producer & Video Editor for Esports, Sports & Digital Brands
WHO I AM & HOW I WORK
I create cinematic, strategy-driven content for esports organizations, sports publishers, creators, and brands who want more than views — they want impact.
I’m a creative producer and editor who blends storytelling, branding, and production discipline to create content that connects and converts.
I don’t chase trends — I build work that lasts beyond algorithms.
ABOUT ME
I’m Matthew McCullough — a Creative Producer & Video Editor specializing in esports content, sports media, and brand storytelling. I help teams, creators, and companies turn ideas into high-performance visuals that generate attention, trust, and results.
With experience producing content across 35+ YouTube channels totaling over 2.7M subscribers and more than 1 billion views, I’ve worked in fast-paced environments where strategy, speed, and quality all matter. From live sports programming and digital campaigns to commercial video production and post-production workflows, I understand how to build content that performs across platforms.
I’ve served as a Producer and Director of Photography at Fanatic Perspective, where I helped grow the channel past 12,500 subscribers and 3M+ views, and as a Video Producer at Chat Sports, contributing to some of the most engaged sports audiences on YouTube today.
Whether you need esports media, sports broadcasting content, or high-impact commercial visuals, I craft work built for engagement, storytelling, and growth.
Based in Dallas–Fort Worth and available for remote or hybrid work.
Creative Producer | Video Editor | Content Strategist
Experience across 1B+ Views • 35+ Channels • Multiple Platforms
Dallas–Fort Worth | Available for Remote & Hybrid
FROM STORY TO SCREEN — ALWAYS ON PURPOSE.
What I Bring to Every Project
Creative video production & editing
Esports content & competitive gaming media
Sports broadcasting & YouTube production
Short-form content for social platforms
Commercial video campaigns
Photography & visual branding
Digital graphics & thumbnail design
Production strategy & audience optimization
Trusted By Teams, Brands & Creators
I’ve collaborated with esports organizations, sports networks, creators, and brand teams who value strategy as much as style.
From content operations impacting millions of viewers to focused campaigns for growing brands, I bring both scale and precision to every project.
FEATURED CLIENTS
Selected brands I’ve created for.
FANATIC PERSPECTIVE
AMAZON PRIME VIDEO
HUNTLIST
HOW I THINK AS A CREATIVE
• Story before software
• Emotion before effects
• Brand before trend
• Viewer before ego
• Quality before shortcuts